Dr. Chris Nowinski found it “incredibly disappointing” what he has heard in the past week from Calvin Johnson, Drew Brees and Tom Brady’s wife. The frank acknowledgments — one, of course, coming second-hand — that NFL superstars still keep brain injuries a secret, again confirmed something very dangerous.
“The troubling thing is, we’re not hearing from NFL players that it’s bad to hide concussions,’’ Nowinski, the co-founder of the Concussion Legacy Foundation and of the Boston University CTE Center, told Sporting News on Monday.
“It’s a terrible message to send to young players,’’ Nowinski continued. “You could not express a worse public health message than this, to tell them to hide a concussion from their team.’’
Forget about Fox’s piece becoming available. It has the NFC package, which means it has the Cowboys, the most popular NFL TV draw. During Fox’s upfront presentation, the network trotted out two Cowboys legends — No. 1 game analyst Troy Aikman and “Fox NFL Sunday” analyst Jimmy Johnson — to remind ad buyers of the network’s Cowboys connection.
NBC and CBS like the NFL so much, they split the arguably inferior “Thursday Night Football” package to add to their Sunday packages.
There’s also growing competition from the tech sector. The NFL cut a deal with Amazon Prime to take over its “TNF” package this season. Savvy sports Cheap Jerseys Good Quality media types have told me it’s only a matter of time before Amazon and other tech giants, such as Facebook and Google/YouTube, challenge networks for live sports rights — or at least partner with them, which will make negotiations that much more complicated.
If TNT wants to get back into the NFL TV game, it had better be ready to navigate Cheap Jerseys MLB that tough road.